BANGALORE: Cuba’s trade ties with India received a boost with Havana Club rum, the tallest trademark of the communist nation, kicking off local bottling operations. Global drinks giant Pernod Ricard in JV with the Republic of Cuba has started rolling out the rum priced at approximately 10% premium over arch rival Bacardi in the domestic market.
Pernod Ricard is bottling Havana Club’s white rum variant at its plant in Punjab under the supervision of the Cuban experts...
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Havana Club fordert Bacardi heraus: in Indien
